AI Workshop: Strategy For Enabling Your Company and Customers To Take the AI Lead
This is an externally hosted event happening at ATV!
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AI has become essential to shaping sales and marketing strategies and enabling agile, buyer-centric approaches. But enough AI fluff. In order to fully leverage AI’s potential, organizations must overcome "data drag"—the barriers that prevent seamless access to reliable, actionable data.
In anticipation of the January release of his book "The AI Lead: Overcoming Data Drag to Accelerate Digital Dominance," join Dr. Brian Lambert for an interactive workshop where you can solidify your strategic approach to assist your company and/or customers in gaining "digital command" ...a strategic approach to leveraging data, AI, and enabling growth as a digital first organization.
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Attendees will receive pre-order information The AI Lead - Comes out on Jan 15, 2025 www.drbrianlambert.com/ai-lead
About Dr. Brian Lambert
Dr. Brian Lambert, a leader in sales enablement and digital transformation, has over two decades of experience helping organizations thrive in today’s AI-driven landscape. His expertise centers on aligning technology with go-to-market strategies and enabling sales and marketing teams to leverage digital innovation for competitive advantage.
With his "Digital First, Job Second" philosophy, Dr. Lambert underscores the importance of digital mastery for long-term success in an evolving marketplace. His Agility Selling Methodology and sales competency framework equip professionals with skills essential for an AI and data-driven world. Through this innovative approach, Dr. Lambert empowers organizations to streamline sales processes and adopt buyer-centric strategies.
Dr. Lambert’s influence extends from startups to Fortune 500 companies, where he provides strategic sales enablement, leadership training, and insights on digital transformation. Featured in Forbes and MarketWatch, he offers SaaS companies guidance on using advanced sales techniques and digital tools to maintain a competitive edge.